Rolex and Sissys Log Cabin History
Our Rolex history
Sissy's Log Cabin, established in 1970 in Pine Bluff, Arkansas, has a storied history that is significantly intertwined with the prestigious Rolex brand. The partnership, which began in 1994, marked a pivotal shift for the family-owned jewelry store, enhancing its reputation and offering within the luxury watch market. This with Rolex, a symbol of excellence and timelessness in watchmaking, has allowed Sissy's to cater to an upscale clientele, offering them a range of exquisite, high-quality timepieces. This move aligned perfectly with Sissy's dedication to quality and her keen eye for valuable collectibles, initially sparked by her passion for antiques.
Our Rolex relationship
Over the years, the relationship between Sissy's Log Cabin and Rolex has flourished, becoming a cornerstone of the store's identity. The inclusion of Rolex watches in their inventory not only elevated the store's status but also broadened its appeal across the Mid-South. Today, with three Official Rolex locations, Sissy's Log Cabin is renowned not just for its antiques and jewelry but also as This status has attracted watch enthusiasts and collectors from across the region, who are drawn to the store's commitment to quality and its distinguished offerings.
Our expansion
The expansion of Sissy's Log Cabin into the Mid-South's largest family-owned jewelry store is a testament to the foresight and business acumen of Sissy Jones and her family. The enduring partnership with Rolex underscores the store's evolution from a quaint log cabin to a premier destination for luxury watches. It highlights the brand's commitment to maintaining high standards of quality and service, attributes that have been integral to its success. Through this partnership, Sissy's Log Cabin has not only maintained its roots but has also embraced new opportunities that continue to enhance its legacy in the jewelry industry.